Episode 1209

Crafter’s Morgan Spenla on delighting makers with memberships, materials, and a marketplace | E1209

Subscribe to This Week in Startups on Apple: https://rb.gy/v19fcp

Check out the Pod Notes for top insights: http://bit.ly/twist-1209

Show notes:

00:00 Start

01:06 The crafting industry, how Crafter differentiates from existing players

06:01 Why people become crafters

13:26 Embroker - Get an extra 10% off with the code TWIST https://embroker.com/twist

15:04 Crafter's multiple business models

20:30 Reaching new audiences

25:32 Rippling - Onboard new hires remotely https://rippling.com/twist

27:10 How curation creates a better customer experience

29:05 Why artists create content on Crafter

35:49 What future partnerships might be in store

37:51 Tiny Capital - Sell your wonderful internet business https://tinycapital.com/thisweek

39:25 The biggest challenge running Crafter

48:07 Finding & coaching great people (the Starbucks tip)

Check out Crafter: https://crafter.com

FOLLOW GUEST: https://www.linkedin.com/in/morganspenla/

FOLLOW Jason: https://linktr.ee/calacanis

Thanks to our partners:

Embroker - Get an extra 10% with the code TWIST https://embroker.com/twist

Rippling - Onboard new hires remotely https://rippling.com/twist

Tiny Capital - Sell your wonderful internet business https://tinycapital.com/thisweek

Listen here:

Apple: https://podcasts.apple.com/us/podcast/this-week-in-startups-audio/id315114957

Spotify: https://open.spotify.com/show/6ULQ0ewYf5zmsDgBchlkr9

Overcast: https://overcast.fm/itunes315114957/this-week-in-startups-audio