E239: Author Jeff Pfeffer on This Week in Startups



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Today on This Week in Startups, author and Stanford professor Jeff Pfeffer joined us to discuss he latest book, Power: Why Some People Have It–And Others Don’t.

0:00-1:30 Welcome to the program, Jeff.
1:30-2:30 One of the things I loved about your book is that you didn’t take a judgement call as to whether power is good or bad. So which is it?
2:30-3:30 What do you think the early factors are in people who successfully build a power base versus those who don’t?
3:30-5:00 What does the goal to attain power take?
5:00-6:00 How important is it for people to develop relationships with people more successful than themselves?
6:00-12:00 How do you make your boss like you and root for you?
12:00-16:30 Thank you to Sourcebits for their support of the show! Everyone thank @Sourcebits.
16:30-18:30 Is it true that people don’t help people who they see in trouble?
18:30-21:30 Is there an annoying point where you’ve asked to many people?
21:30-24:00 Let’s talk about the healthiness of power and the people who desire it. Are you mentally healthy if you relentless desire power?
24:00- I can tell you from experience that, while the head who wears the crown is heavy sometimes, I feel like it’s the fight that I chose.
24:45-27:30 What is the technique you use to psychologically damage and beat your competitors?
27:30-29:00 I think “fighting up” is a brilliant technique that Pepsi employed to take on Coca-Cola.
29:00-29:15 Was it a good technique to engage the average blogger?
29:15-34:30 Thank you to GoToMeeting! Everyone show their support and thank @GoToMeeting!
34:30-37:15 Let’s talk about press again. How importance is an individual’s social media presence?
37:15-38:45 Does scandal increase or decrease power today?
38:45-42:15 Should a young person coming up do controversial things?
42:15- What was the story in the book about someone asking one dinner for year with the boss?
43:15-45:00 How much time should you spend networking?
45:00-46:15 What if you’ve attained the power that you want and you have nothing you need to ask of people?
46:15-49:00 Why do people lose power?
49:00-51:15 What does dis-inhibition mean?
51:15-53:00 I really can’t recommend your book, Power: Why Some People Have It–And Others Don’t, enough. Are you writing a follow up?
53:00-53:30 Jeff, I can’t thank you enough for joining us today. We’ll see you next time, everybody.

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