E1004: Yousician CEO & Co-founder Chris Thür created an interactive platform to master musical instruments, shares insights on acquiring 1M+ users, increasing retention through gamification, using profitability as leverage while attracting investors as an international startup

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Yousician CEO & Co-founder Chris Thür created an interactive platform to master musical instruments, shares insights on acquiring 1M+ users, increasing retention through gamification, using profitability as leverage while attracting investors as an international startup
1:06 Jason intros the Pegasus concept & Yousician’s Chris Thür
3:52 Chris explains Yousician
5:22 How did Yousician start and what did Guitar Hero have to do with it?
11:02 Capitalizing on Apple’s inclusion of subscriptions
16:00 What were the early days of Yousician like, and was it hard to raise $?
20:32 Is being based in Finland an asset?
27:00 Chris gives his best advice for founders
29:34 Does Chris feel pressure to take $ off the table through secondary shares?
30:45 What does Chris look for in investors and what motivates Finnish employees?
34:55 Jason & Chris talk speeding tickets in Finland
42:19 Chris demos Yousician and Jason sings along
45:25 Jason tries to get on the Yousician Cap Table
47:21 Why Jason believes Yousician will get to 10 million subscribers in the next few years

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