How to create great customer experience | Customer Basics with Salesforce’s Tiffani Bova | E1297
About this episode
Subscribe to This Week in Startups on Apple: https://rb.gy/v19fcp 00:00 Intro to Tiffani Bova 01:10 Defining customer experience 02:32 Who should own customer experience in a startup? 04:08 Does it make sense to add friction to reduce churn? 07:09 Understanding why customers churn 10:13 The best way to capture data to understand your customers 13:03 Anticipating customer needs with data 15:35 The benefits of chat boxes in delivering better service Check out Salesforce for Startups: https://www.salesforce.com/twist FOLLOW Tiffani: https://twitter.com/Tiffani_Bova FOLLOW Jason: https://linktr.…