Yves Behar - Co-Founder of August
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A good product needs great design, as Yves Behar knows all too well. The August smart lock is just his latest in a long line of projects. He designed One Laptop per Child's XO Laptop, Jawbone's iconic bluetooth headset, and the dance party-starting Jambox. This is must-watch on the huge role that design plays in your company, your product, and innovation.
Show Yves some love!
http://twitter.com/yvesbehar
http://twitter.com/Jawbone
http://www.august.com/
http://twitter.com/AugustSmartLock
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Highlights
0:00 Introduction to Yves Behar - One Laptop per Child, Jawbone, August
2:00 Audible
5:00 Design has become the driving force in startups today. It wasn't always like that.
5:50 What changed between 1993 and now 2013, where product discussion start with design? What changed in the last 20 years?
10:00 What have you been influenced the most by, design-wise?
11:40 What do you think is at the core of truly great design?
13:12 In your career, what do you think is your greatest moment as a designer?
18:50 Do you have a technique, lights to study how product interacts with light?
21:40 You've created a lot of dance parties (with the Jambox). It must be really rewarding as a designer to see everything from children in Africa with laptops, to people at a dance party having fun?
24:05 What's the longest you've put into a product?
25:30 How much of being an elite designer is your design ability versus your material science and engineering ability?
31:50 I want to take a moment to thank Scott Ed Walker of Walker Corporate Law.
33:50 I never understood design, but just as an entrepreneur myself, I feel like I need to understand deeper. How can I get my design ability up?
38:10 Is that the high for you? When a team has that synchronicity?
38:50 Just holding this - I want it. So what am I holding? (The August Smart Lock)
41:40 How did you come up with his (smart lock) idea? It's a genius idea.
50:50 What are your influences outside of design that impact your design?
57:07 Just on the wristband thing -- the curved glass -- are those curved screens going to be in our lives any time soon?
58:24 Do you think Apple's got a lot left in them? Is it over or not?
59:57 Google Glass - is it an April Fool's joke? Would you ever wear them? When they walk up to you with that thing on your head, do you think this person's an idiot or what?
1:03:00 Go to www.august.com, order this lock. And you have an audit trail of who came in, who left.