Growth | Scaling Your Startup S2 E1 with Growth University’s Craig Zingerline and Fitbod’s Allen Chen | E1198



about this episode

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Show notes:

00:00 Start
00:58 Overview & intro to Scaling Your Startup Season 2
05:06 Why startups fail
08:19 Product Roadmapping
12:08 LinkedIn Jobs – Post your first job free at
16:02 Growth modeling
19:26 Customer acquisition & key metrics
22:28 OurCrowd – Sign up for a free account at
24:05 Activation
32:46 NetSuite – Sign up for a free product tour at
34:18 Retention
40:27 Product-Market Fit & cohort retention analysis
45:50 Summary
48:21 Roundtable discussion with Jason: How Fitbod has allocated resources as they’ve grown
55:55 Adapting to increased competition on Facebook & new Apple privacy rules
1:02:30 Importance of varied creative in ads

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