Intercom’s Des Traynor on the importance of pricing, product-market fit metrics & more | Angel S5 E2

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Show notes:
1:08 Importance of charging for enterprise products from the start
6:08 Explaining the phenomenon of startups that become great companies when the idea behind them is not logical or the market is unforeseen
10:18LinkedIn Jobs – Post your first job free at
11:49 Investing in Notion – what he initially saw in the product, how UI helps Notion stand out, how angel investing & giving advice help hone his skills as an operator at Intercom
17:39 Common fundraising mistakes that founders make
21:48 Growth planning at a late-stage startup
24:26 Odoo – Get your first app free & $1000 off your first implementation pack at
25:57 How Intercom was initially pitched, the singularity of CRM platforms (Salesforce, HubSpot,Intercom, etc.), preparing for IPO & raising capital as a late-stage startup
30:52 Operating profitably, thoughts on acquisitions as a route to growth
35:02 Assure – Get 20% off your first SPV at
36:32 Hopin’s rapid rise in online events, dealing with the pandemic and being cooped up, keeping up company moral
44:13 Intercom’s international offices, work from home, Slack’s market penetration play, Microsoft vs. Salesforce in the 2020’s
51:09 Acquisition offers, why hasn’t Intercom sold yet? Pricing power in the enterprise, important product-market fit metrics
1:01:50 Thoughts on going public

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