E220: Joe Stump on This Week in Startups



about this episode

Click here to stream the audio version of this episode.
Click here to stream the video version of this episode.

Join our new mailing list and be the first to learn about upcoming guests!

Serial entrepreneur Joe Stump (SimpleGeo) joined TWiST to talk about his new venture Sprint.ly. Joe’s a founder who also builds, so check out his insights and advice into developing workflows for devs and non-devs alike.0:00-3:30 Welcome everyone to the first TWiST of 2012! We’ve had an amazing run so far, and we’re 220 episodes in.
3:30-5:30 Thank you to Walker Corporate Law for sponsoring the show. If you’re an entrepreneur or small business owner, call Scott at 310-288-6667.
5:30-9:15 Welcome to today’s guest, Joe Stump. Joe, what was SimpleGeo, what was your mission there?
10:45-12:00 How do you approach investors to tell them about your pivot?
17:00-19:00 It reminds me of Batman when they have a grid of everyone’s phone in NYC, everyone geo-tagged. What crazy things did you envision at SimpleGeo that could be possible because of that?
19:00-19:45 Joe explains how he wanted to create Google Analytics for the real world.
19:45-23:15 Insight from Tyler: “It’s like thieves watching garbage after Christmas.”
23:15-24:30 Did you bump up against any legal issues at SimpleGeo?
24:30-25:30 Joe gives insight into some scary practices the Chinese have regarding their airstrips.
25:30-27:30 Thank you to SurveyMonkey for sponsoring the show. Go to Try.SurveyMonkey.com/TWiST to try it out for free!
27:30-30:30 So what is Sprint.ly?
30:30-33:30 Joe takes Jason through the Sprint.ly management dashboard.
34:45-40:00 What’s the over-arching philosophy of Sprint.ly?
40:00-42:30 Joe: “Give the customer what they want, not what they ask for.”
42:30-46:45 How do you implement this without making people feel like this is a big brother, draconian measure?
46:45-48:00 Welcome to Megan, writer for LAUNCH, who will be playing “Guess the Fake Startup” with us today.
48:00-55:00 Megan presents us with the three startups for consideration: GoodPays.me, 4cast.tv and Dropost.it.
55:00-55:15 4cast.tv is the fake one!
55:15-56:30 What was the exit from SimpleGeo like?
1:02:00-1:03:00 Question from the chat: Does a founder actively trying to sell a company negatively effect its valuaiton?
1:03:00-1:04:00 Joe, thanks so much for joining us today. Email joe@sprint.ly if you’re an awesome developer looking for a gig.
1:04:00-1:05:30 Are you looking for funding right now?
1:05:30-1:12:45 Everyone check out sprint.ly. Thank you to Walker Corporate Law and SurveyMonkey for sponsoring the show. We’ll see you next time!
1:12:45-1:14:00 Jason tells about a pivotal moment from his childhood in which a little league coach told him how to take a hit to get on base.

Support This Week in Startups and independent media by joining the TWiST Producer Program at TwistList.co!

Multilingual? Translate this episode of TWiST into another language and email the transcript to translate@thisweekin.com

Keep up with the latest from our sister company, LAUNCH:

Jason: @jason
Tyler: @steepdecline
Joe: @joestump
Megan: @meganrosedickey
Walker Corporate Law: @scottedwalker
SurveyMonkey: @surveymonkey

Special thanks to the members of the TWiST Backchannel Program!Executive Producers


Associate Producers

  • Brad Pineau
  • Kat Ganesan
  • Nicholas Christian
  • Mau Frontier
  • Kyle Braatz
  • Serena Ehrlich
  • Nathan Hangen
  • JD
  • Ian Gerstel
  • Julian Hearn
  • Alex Lotoczko
  • James Kennedy
  • Benoit Curdy
  • Asher Nevins
  • Mike Kaltschnee
  • Paul Higgins
  • William Doom
  • David Lee
  • Jake Kerber
  • Sarp Coskun
  • Giuseppe Taibi
  • Tyrone Rubin
  • Keno Vigil
  • Paul Peters
  • Jamal Waring
  • Nick Ostroff
  • Alex Binkley
  • John MP Knox
  • Zon Petilla
  • Bryan McCormick
  • Marcos Trinidad
  • Allen Cordrey
  • Daniel Mich
  • Joshua Rosen
  • Grant Carlile
  • James Smith
  • Christopher Rill
  • Elliot Myhre
  • Nihon Giga


  • Ryan Hoover
  • Michael Cranston
  • Josiah Thomas
  • João Fernandes
  • Petrus Theron
  • Michael Wild
  • Dale Emmons
  • Tim de Jardine
  • Alejandro Vasquez
  • Milan Babuskov
  • Chris Rowe
  • Nelson Melo
  • James Dawson
  • Toddy Mladenov
  • Daniel Torres
  • Chris Macke
  • Piotr Zuralski
  • Armand Konan
  • Brian Vogel
  • Paul D
  • Jennifer Sun
  • David Kolb
  • George Gecewicz
  • Sue Marrone
  • Eugene Granovksy
  • Will Blackton
  • Ryan Dodds
  • Brett Arp
  • Jason Cresswell
  • Edwin Orange
  • Daniel Bradley
  • Shawn Daniel
  • Priidu Kull
  • Patrick Desroches
  • Alex Lam
  • Paul Secor
  • Ryan Urabe
  • Madhu R.
  • Paul Ardeleanu
  • Ian Thomas
  • Edwin Orange
  • Sarp Coskun
  • Manny Alarcon
  • Charlie Osmond
  • Christopher Smitley
  • Roshan H.
  • Barcy Cordrey
  • Greg Dickson
  • Brett Arp
  • Hello24 Ltd.
  • Ian Gerstel
  • Taphon Maddison
  • John Bradley
  • Liron Shapira
  • Luigi Armogida
  • Dave Ferrara
  • Janus Lindau


more episodes