E557: LAUNCH Incubator 2: Pinterest product Jason Shellen (formerly Google, AOL & founder of Boxer) on why people love stories not decks

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LAUNCH Incubator 2: Pinterest product Jason Shellen (formerly Google, AOL & founder of Boxer, Hike Labs) talks to the class about decks done right and why effective storytelling about your product and company is critically important to getting the right attention and excitement from investors. (Hint: people love stories, not decks.) From his successes in raising money for his companies, Jason shares essential deck do’s and dont’s, candid advice from investors on what they want to see in presentations, using your struggles, pain, and adversity to make your story better, what to do in the face of inevitable conflicting VC advice, when to send a deck (don’t), and much more. FOR MORE INFO/RESOURCES: check out Jason Shellen’s blog post about speaking to the Incubator class: https://medium.com/@shellen/7ba0f87429f8

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