E505: LAUNCH incubator: Josh Elman, partner Greylock & product master (ex- Twitter, LinkedIn, Facebook) shares secrets to successful growth cycle

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about this episode

The second show from our LAUNCH Incubator series! Over 12 weeks, 7 companies are learning how to make game-changing startups under the guidance of the best in the business. Leading the charge today is Josh Elman, current partner at Greylock & former product master at Twitter, Facebook Connect, Zazzle, LinkedIn, and RealPlayer. Josh shares the secrets for a successful growth cycle, including detailed & tactical advice on answering key questions, such as: what’s the great problem people are experiencing, how you convey that your product is solving that problem, how you get people to use your product, and how to get users to make your product a habit. Learn the tricks to SEO and going viral, the importance of “learn flow” in teaching new users about your product, best practices in converting customers, and many other amazing tips on how to make it awesome, become iconic, and create FOMO.

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