NetSuite, by Oracle. Business management software that handles every aspect of your business in an easy-to-use cloud platform. Get NetSuite’s guide “Crushing the Five Barriers to Growth” when you go to NetSuite.com/TWIST.
about this episode
Twilio SendGrid CEO Sameer Dholakia shares how he led $30m co. to $2b acquisition with strategic focus on marketing, product & team, embedded values & scalable culture, aligning with the right partners, knowing what great looks like, & expanding platform that’s already delivered over 1 trillion emails to date
0:45 – Jason introduces Sameer Dholakia who shares his experience joining SendGrid as a professional CEO.
3:49 – How to implement good workplace culture and values, and the 4 H’s (happy, hungry, humble, honest) at SendGrid.
13:20 – Competitors like AWS and MailChimp going head-to-head with SendGrid in the transactional email space.
19:24 – Thoughts on Gmail introducing the ‘tabs’ feature as either in user’s best interest or keeping marketers out of inboxes for their benefit.
24:44 – Sameer shares his experiences as an Indian growing up outside of Boston and working in the tech industry, and thoughts on the “move fast and break things” mentality.
30:36 – What SendGrid is doing to mitigate hackers and spammers and how often do attacks happen, and protocol followed by inbox and email service providers when dealing with spammers/bad actors.
33:40 – Going from $30m to $150m and what to focus on when scaling.
38:26 – Jason thanks sponsor Netsuite, by Oracle. Get your free download to NetSuite’s guide “Crushing the Five Barriers to Growth” by visiting netsuite.com/twist and unleash the potential of your business!
39:52 – SendGrid’s road to going public and then announcing their acquisition by Twilio shortly after.
51:45 – Thoughts on the current state of American politics and how immigrants have shaped the country.
56:50 – Sameer reflects on lessons learned and what he would have done differently if he could go back in time, and reasons for email resurgence.
1:02:22 – How Twilio and SendGrid will integrate, and the effects of GDPR on the industry.