E153: TWiST London Meetup on This Week in Startups



about this episode

TWiST #153 London Meetup with Steve Schofield
London’s calling… with three more killer startups ready to pitch Jason! Wading into the waters of the Shark Tank this go around are Kliqed, MyChoicePad and Skadoosh. See who emerges victorious!

0:00-1:00 It’s a TWiST London meetup live from Central London!
1:00-3:00 Welcome to Steve Schofield, the TWiST London organizer.
3:00-4:30 Tyler, how are you liking the bike?
4:30-5:00 We’ll be inviting the winner of tonight’s competition to the 2012 LAUNCH Conference.
5:00-6:00 Thank you to GoToMeeting for sponsoring the show! Congratulations to the winner of the GoToMeeting contest, Chris Cox of Savannah Music.
6:00-6:30 Thank you to the London sponsors Orrick and Pitchie.
6:30-7:45 Welcome to Steve!
7:45-9:30 Introducing Avi Patchava, founder of Kliqed.
9:30-10:00 So there are three simple steps to having a meetup on your calendar?
10:00-10:45 Tyler: Did you ever consider calling this Lonely No More?
10:45-12:00 Tyler, what did you think of the pitch?
12:00-12:45 Jason gives the pitch a 7.
12:45-14:00 What’s the business that comes out of this?
14:00-15:00 Jason’s advice: Pick a small area and do it well. Nice work, Avi.
15:00-16:20 Introducing Zoe Peden, founder of MyChoicePad.
16:20-18:00 Jason: I get this and I was playing iPad games with my daughter just this morning.
18:00-18:45 Jason thinks the pitch was good but wanted to hear an example.
18:45-20:00 Jason’s advice: The pitch needs a little more focus and specificity.
20:00-20:30 Tyler: I give the pitch a 6.5. Jason gives the business model a 9.
20:30-21:30 Nice work, Zoe, thank you.
21:30-23:30 Thank you to Squarespace for sponsoring the show.
24:30-26:15 Introducing Sam Sethi of Skadoosh.
26:15-28:30 This is a great idea that a lot of people have tried to make work, but nobody has yet.
28:30-29.00 Jason: If there was a game around the ‘hot or not’ concept I think it would do well.
29:00-20:00 Tyler: The pitch was very verbal. I give it a 6.5/7. I give the idea an 8.5.
30:00-32:30 What’s the game mechanic element of the site?
32:30-33:30 Great idea, Sam. Jason changes his pitch score from a 6.5 to an 8.
33:30-35:15 Nice job, thank you Sam. And thank you to the other companies who presented in London: LifeSort (lifesort.com), Vungle (vungle.com) and Eeve (geteeve.com).
35:15-35:30 Steve, how did the other companies do?
35:30-36:15 Tyler: It’s surprising that more startups don’t come out of London, based on the talent we’ve seen from these meetups.
36:15-37:00 Jason and Tyler debate the merits of each pitch.
37:00-39:00 Jason loves Walker shortbread cookies but is concerned about the calorie count.
39:00-40:00 Jason ranks MyChoicePad first, Skadoosh second, then Kliqued third. Tyler says Kliqued first, Skadoosh second, then MyChoicePad third.
40:00-40:30 MyChoicePad and Kliqued will both be offered a table at LAUNCH and everyone who pitched gets two tickets.
40:30-41:00 Thank you to Steve for organizing.
41:00-42:00 Jason and Tyler plan their next London to Paris trip.
42:00-43:30 Thank you to everyone in London. And thank you to Orrick and Pitchie for helping make the meetup possible.
43:30-43:45 Thank you to Squarespace and GoToMeeting for sponsoring the show today.

Support This Week in Startups and independent media by joining the TWiST Producer Program at TwistList.co!

Multilingual? Translate this episode of TWiST into another language and email the transcript to translate@thisweekin.com

Jason: @jason
Tyler: @steepdecline
Steve: @r3trosteve

Special Thanks to the members of the TWiST List Producer Program!
Executive Producers

  • Louis-Eric Simard
  • Benjamin Gifford
  • Jacek Artymiak
  • Octavian Mihai
  • Will Paoletto
  • Geoffrey Clapp
  • Eien Hyett
  • Jeff Hoffer
  • Kyle Lonzo
  • Austin Miller
  • Rashaun Sourles
  • Robb Kunz
  • Greg Berry
  • Sean Lynch
  • Mary Ann Halford
  • Jim Joyce
  • Morgan Howard
  • Margaret Johns
  • Kyle M. Brown
  • Paul Cole
  • Nick Duncan
  • Magnus Ingvarsson


  • Eli Coler
  • Ted Inoue
  • Radek Rybicki
  • Hunter Owens
  • Christian Owens
  • Ben Altieri
  • Casey Wach
  • Cam Collins
  • Ildar Khakimov
  • Matti Hallanoro
  • Rodrigo Dauster
  • Rodrigo Fuentes
  • Anthony Ortenzi
  • Daniel de la Cruz
  • Michael Hofmann

Associate Producers

  • Brad Pineau
  • Kat Ganesan
  • Nicholas Christian
  • Mau Frontier
  • Kyle Braatz
  • Serena Ehrlich
  • Nathan Hangen
  • Lauri Hahne
  • JD
  • Trudy Baidoo
  • Ian Gerstel
  • Julian Hearn
  • Alex Lotoczko
  • James Kennedy
  • Benoit Curdy
  • Asher Nevins
  • Mike Kaltschnee
  • Paul Higgins
  • Patrick Altman
  • Turki Fahad


  • Ryan Hoover
  • Michael Cranston
  • Josiah Thomas
  • João Fernandes
  • Petrus Theron
  • Michael Wild
  • Adrian Grant
  • Dale Emmons
  • Kieran McGrady
  • Tim de Jardine
  • Alejandro Vasquez
  • C. Dain Miller
  • Joshua Opatz
  • Milan Babuskov
  • Chris Rowe
  • Nelson Melo
  • James Dawson
  • Toddy Mladenov
  • Daniel Torres
  • Chris Macke


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