HubSpot CEO Brian Halligan on origins of inbound marketing, how Grateful Dead inspired HubSpot | E997

In this episode, Jason Calacanis chats with Brian Halligan, CEO of HubSpot, about the changes in his role as the company scaled, the story behind his purchase of Jerry Garcia's guitar, and how the Grateful Dead influenced HubSpot's marketing approach. They also discuss the impact of Ray Ozzie on HubSpot, the importance of customer experience, and managing employees in the "Glassdoor Era".