TikTok planning to build US fulfillment centers + Liquid Death CEO Mike Cessario | E1584

In this episode, Jason discusses the advancements in internet connectivity with Starlink and 5G, TikTok's US product fulfillment centers, and reviews OpenPhone. He interviews Liquid Death CEO Mike Cessario about brand building, irreverent marketing, and the brand's comedy-based approach.

Speakers

AI Chat

Jason Calacanis

Host • 22%

Molly Wood

Host • 19%

Unidentified

Unidentified

Mike Cessario

Guest • 56%

Unidentified

Partners

Chapters

0:00	J+M tee up today's segments!
2:13	Starlink, 5G, and the rapid advancement of internet connectivity
8:57	TikTok appears to be hiring for product fulfillment centers in the US
16:11	OpenPhone - Get an extra 20% off any plan for your first 6 months
17:26	Molly welcomes Liquid Death Co-Founder and CEO Mike Cessario; they discuss Mike's background pre-Liquid Death and his advice for brand building
28:27	LinkedIn Jobs - Post your first job for free
29:53	Irreverent marketing approaches pre-Liquid Death, building the Liquid Death brand before launching the product
38:00	Paperclip - Go to getpaperclip.com/twist to get the app free for life
39:06	Describing the genesis of the Liquid Death brand, what CPGs have historically gotten wrong, building a brand based on comedy; understanding flavor demand

Transcript

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